AI Chatbot forPainting Contractors
Turn the visitors you already pay for into booked estimates. Jade answers every painting question, day or night. She sends your booking link while you’re on the job, so no inquiry goes to the next painter.
Benefits of a painting AI chatbot.
Jade handles the first conversation and hands every lead to you, so better-sorted requests mean better estimates.
Answers when you can’t.
You’re up a ladder from 7 to 4. Every visitor still gets a reply and your booking link, nights and weekends included.
Sorted before you drive out.
Each estimate request shows the rooms or surfaces, the size of the job, the timeline and whether it’s inside, outside or cabinets.
You stay in charge.
Every lead goes to you by text and email, and you give the price. Jade supports your crew, she doesn’t replace you.
Fewer wasted estimates.
Homes outside your service area and jobs below your minimum get a polite reply instead of a booking link. You set these in your dashboard.
Better estimate visits.
You know the scope, the deadline and the surfaces before you knock on the door, so the estimate takes one visit, not two.
Better return on your ad money.
When more of the inquiries you already pay for become booked estimates, and more estimates become signed jobs, your Google Ads and SEO budget goes further.
Every question Jade answers.
The questions homeowners ask on your website, answered in your words. Prices come only from the ranges you add, and anything else goes to your crew lead.
- Do you paint interiors?
- Can you paint the outside of my house?
- Do you paint kitchen cabinets?
- How much does it cost?
- Can you help me pick colors and finishes?
- How long will the job take?
- I’m selling soon. Can you finish by the 28th?
- Is my house old enough to have lead paint?
- Do you service my area?
- How soon can someone come out?
- What happens at the estimate?
- Do you prep and repair walls first?
- What if I have water stains or peeling paint?
- Are you licensed and insured?
- Do you work with businesses?
- Can I talk to a person?
You know what you’re walking into before you arrive.
You choose which jobs you take, what counts as urgent, and what happens next, in your dashboard instructions. Jade gathers the details and hands every lead to you. She supports your crew, she doesn’t replace you.
The homeowner says
“I want the living room painted”
“We need the living room and hallway done.” “Can you repaint our whole first floor?”
Jade asks the questions you’d ask on the phone, so the request arrives already scoped.
A contact form
What you get
A name, a number and one line.
Still unknown
- Which rooms
- Walls, ceilings and trim
- Current wall condition
- Address and service area
So you call back to ask.
Jade, the chatbot
What you get
- Rooms
- Living room and hallway
- Surfaces
- Walls and trim, no ceilings
- Condition
- A few nail holes
- Service area
- Checked, in area
What Jade captures
- Which rooms
- Walls, ceilings and trim
- Current wall condition
- Address and service area
The homeowner says
“The outside of our house is peeling”
“The trim on our house is peeling.” “We want the exterior painted this summer.”
Jade asks about stories, siding and damage, so you know what you’re walking into before you drive out.
A contact form
What you get
A name, a number and one line.
Still unknown
- Number of stories
- Siding type
- Soft or rotted wood
- Address and service area
So you call back to ask.
Jade, the chatbot
What you get
- Stories
- Two
- Siding
- Wood lap siding
- Damage
- Peeling trim, no soft spots
- Service area
- Checked, in area
What Jade captures
- Number of stories
- Siding type
- Soft or rotted wood
- Address and service area
The homeowner says
“How much to paint my kitchen cabinets?”
“I’d like a price for my cabinets.” “Can you refinish our kitchen cabinets?”
Jade sizes up the job and explains what affects the price, so your quote takes one call, not three.
A contact form
What you get
A name, a number and one line.
Still unknown
- Doors and drawers
- Wood or current finish
- Color change
- Address and service area
So you call back to ask.
Jade, the chatbot
What you get
- Doors and drawers
- About 30
- Material
- Solid wood, good shape
- Color
- White to deep green
- Service area
- Checked, in area
What Jade captures
- Doors and drawers
- Wood or current finish
- Color change
- Address and service area
The homeowner says
“We’re selling and need it done by the 28th”
“We’re listing the house in three weeks.” “We need the paint done before closing.”
Jade asks for the date and flags it, so jobs with a deadline are seen first.
A contact form
What you get
A name, a number and one line.
Still unknown
- Finish-by date
- Rooms or surfaces
- Selling or moving
- Address and service area
- Priority flag for you
So you call back to ask.
Jade, the chatbot
What you get
- Finish by
- The 28th
- Scope
- Living room and hallway
- Reason
- Selling the house
- Priority
- High
What Jade captures
- Finish-by date
- Rooms or surfaces
- Selling or moving
- Address and service area
- Priority flag for you
The homeowner says
“Just give me a ballpark price”
“How much does it cost to paint a bedroom?” “What do you charge per room?”
Jade explains what affects the price and shares only the ranges you add, then books the estimate.
A contact form
What you get
A name, a number and one line.
Still unknown
- Job type
- Rough size
- What they were told
- Address and service area
So you call back to ask.
Jade, the chatbot
What you get
- Job
- One bedroom
- Size
- About 12 by 14 feet
- Told
- Range you set
- Service area
- Checked, in area
What Jade captures
- Job type
- Rough size
- What they were told
- Address and service area
Live on your site in four steps.
Here is what happens from the moment Jade is on your website.
- 1
Paste one snippet on your website
Add a single line of code to your site. No developer, no new site, no redesign.
- 1 line of code
- 5 minute setup
- Works on any website
Paste before the closing body tag<script src="https://cdn.paintingchat-ai.example/widget.js" defer></script> <script> PaintingChatAI.init({ accountId: "your-account-id" }); </script> - 2
Jade engages every visitor
She greets homeowners, answers painting questions and keeps them talking while your crew is on a job.
- Answers every painting question
- Speaks in your company’s voice
- Fully customizable
- 3
She captures what you need to quote
The rooms or surfaces, the size, the timeline, the address, whether they own the home and how to reach them, all in conversation.
- No forms. No friction.
- Job type and timeline
- Address, scope and ownership
Ellen Brooks
Today, 6:42 PM
Exterior estimateNew- Job
- Exterior, 2-story house
- Surfaces
- Siding and peeling trim
- Timing
- Within a month
- Address
- 418 Alder Court
- Owner
- Yes
- Mobile
- (612) 555-0132
- ellen.brooks@example.com
- 4
The lead goes straight to your team
A text and an email with the lead details, and the lead is created in your CRM with the full transcript.
- Text alert
- Email alert
- CRM updated
Email to the team
New qualified lead: Ellen Brooks
Exterior estimate, 418 Alder Court, (612) 555-0132
Text message to Tom
New qualified lead: Ellen Brooks, exterior of a 2-story house. 418 Alder Court. (612) 555-0132.
Lead created in your CRM with the full transcript

You paid up to $168 for that 9 p.m. painting inquiry. If nobody answers, they’ll hire another painter.
Jade answers tonight and sends your booking link, so the homeowner books an estimate before they message the next painter.
- Cost of one Google Ads inquiry for painting
- $95-$168
- US painting and wall covering industry revenue
- $49.1 billion
- Share of chats that turn into a lead sent to your team
- 33%-50%
Built for how painters win jobs.
Every feature exists to book more estimates and waste less of your time.
Engage every visitor
No job walks away.
Jade
Saturday, 7:30 PM. Crew off the clock.
Do you paint kitchen cabinets too?
Yes, we paint and refinish cabinets. About how many doors and drawers do you have?
Around 30. They're solid wood, a bit worn near the stove.
Got it. What's your address, and when would you like it done?
Estimate keptAnswered in seconds, so this homeowner never called the next painter.
Answers while you're up a ladder
Homeowners ask for estimates at night and on weekends, and hire whoever replies first. Jade replies in seconds, so that job doesn't go to the next painter.
Answers the questions that stall an estimate
Price ranges, how long it takes, prep work and warranty, from pages you approve. Homeowners leave sure, not wondering.
Sounds like your company
Your name, your voice and your face on the chat. More homeowners trust it and say yes to an estimate.
Capture every lead
Waste less time. Go into every estimate prepared.
Ellen Brooks
Qualified before you walk the job
- JobExterior, 2-story house
- SurfacesSiding and peeling trim
- TimingWithin a month
- Address418 Alder Court
- Mobile(612) 555-0132
- Emailellen.brooks@example.com
Estimate bookedThursday, 10:30 AM. Confirmation texted.
Qualifies before you walk the job
Interior or exterior, surfaces, size, timeline, ownership, address and service area. You know the scope before you knock on the door.
Books the estimate
Open slots from your calendar, confirmed by text. A booked estimate is the step closest to a signed job.
Turns visitors into contacts
Name, mobile and email arrive during the chat, so every interested homeowner becomes a lead you can follow up.
Handle every job
Turn every lead into booked work.
- New chat on your website: We need the outside of our 2-story house painted within a month. Rule: Exterior estimate. Sent to Tom, Exterior.
- New chat on your website: Can you repaint three bedrooms and the hallway? Rule: Interior estimate. Sent to Jenna, Interior.
- New chat on your website: I want my kitchen cabinets refinished. Rule: Cabinet refinishing. Sent to Dale, Cabinets.
New chat on your website
We need the outside of our 2-story house painted within a month.
Rule: Exterior estimate
- Tom · Exterior
- Jenna · Interior
- Dale · Cabinets
CRMGA4
Zapier
Alerts you in seconds
A text and an email with the full transcript land the moment a lead qualifies, so follow-up starts while the homeowner is still interested.
Sends each lead to the right person
Matched by job type, area and who is free. Exteriors go to your exterior lead, cabinets to your cabinet painter, so every lead reaches the person who can close it.
Shows which leads become signed jobs
See which pages, searches and ads bring booked estimates, then put your budget where the jobs are.
When a homeowner is selling, the finish date matters.
If a homeowner mentions they’re selling or moving and need the work done by a date, Jade asks for that date and the property address. She includes it in the lead summary you get by text and email, flags it as a deadline job, and sends your booking link so they can pick the earliest open estimate.
What Jade captures
- Selling or moving
- Property address
- Finish-by date
- Rooms and surfaces
- Booking link sent
Sellers who just got a fresh coat often come back for the rest of the house, the exterior, or their next home.
Make Jade your own.
Give your assistant its own name, photo and brand color. Write the context and the rules in your dashboard, and Jade follows them in every conversation. Anything she shouldn’t answer goes straight to your team.
Custom context
Tell Jade about your company: the jobs you take, your service area, your minimum job size and your tone. She answers in your words.
Larkin Painting serves Maple Grove, Osseo and nearby. We paint interiors and exteriors, cabinets and decks. Friendly and plain-spoken, never pushy.
Additional instructions
Add rules for what she should and shouldn’t do, like where to book, what to avoid, and when to hand a conversation to your team.
Service area
Only book homes in Maple Grove, Osseo and nearby. Politely decline everything else.
Lead paint and health
Never answer lead paint or health questions. Send them to a painter to call back.
See which ads and searches bring in real painting jobs.
Jade works with GA4 and Zapier, so you can see what your ad and search budget brings in.
See which ads and searches bring jobs.
With GA4, you see how visitors from paid ads and search turn into chats and leads, so you spend where it works.
Send lead details where they’re needed.
With Zapier, the job type, deadline and contact details go to your follow-up emails, spreadsheets or team alerts.
Decide with what homeowners ask.
Your chats show which jobs and neighborhoods come up each season, so you know what to advertise and say on your site.
Graphics are illustrations, not real data.
Works with your CRM and your website.
Qualified leads go into the job management software your team already uses, and the chatbot goes live on any website in about 5 minutes.
CRM
Jobber
Housecall Pro
ServiceTitan
CMS / Website Builder
WordPress
Webflow
Wix
Squarespace
Next.js
GoDaddy
Joomla
Drupal
Plan your business around what homeowners ask.
One dashboard shows your lead flow and what homeowners ask about, so you can staff, market and price with real numbers.
Dashboard
Number of Contacts
38
Number of contacts collected with contact info
Total Conversations
212
Total number of conversations with Larkin Painting
Messages Sent
2,904
Total messages sent between homeowners and Jade
Time Saved
5,227
Total amount of time saved in minutes
Contact History
Contact Conversion
Conversation History
Leads by Page
Which pages on your website start the chats that become leads
- /exterior-house-painting14
- /interior-painting11
- /cabinet-painting-cost9
- /contact4
What homeowners ask about
Conversations by job type, all 212
- Interior painting71
- Exterior painting48
- Cabinets39
- Pricing and estimates31
- Jobs with a deadline23
When chats arrive
Conversations by 3-hour block, 46% after 6 PM
Questions homeowners ask most
The exact questions, ranked by how often they came up
- 1How much does it cost to paint a house?34 times
- 2How long will the job take?21 times
- 3Can you finish by a certain date?19 times
- 4Do you paint cabinets?15 times
- 5Do you provide the paint?11 times
Marcus Odell
Tue, 8:12 PM
- marcus.odell@example.com
- Phone
- (612) 555-0132
- Page
- larkinpainting.com/exterior-house-painting
- Summary
- Exterior of a 2-story house, peeling trim on the second floor, no wood rot seen. Flexible on timing, wants an estimate this week.
Tags
Jade
Hi, I’m Jade. Ask me anything about your painting project.
I need the outside of our house painted. The trim is peeling.
Happy to help. Is it one or two stories, and are any boards soft or damaged?
Two stories. No soft spots that I can see.
Good. What’s the address, and do you own the home?
418 Alder Court. Yes, we own it.
Thanks. Here’s the link to pick an estimate time. Thursday at 10:30 AM is open.
Thursday works.
Carla Mendez
Mon, 7:40 PM
- carla.mendez@example.com
- Phone
- (612) 555-0177
- Page
- larkinpainting.com/interior-painting
- Summary
- Living room and hallway, walls and trim, no ceilings. Selling the house and needs it finished by the 28th. Deadline flagged for the team.
Tags
Jade
Hi, I’m Jade. Ask me anything about your painting project.
We’re selling and need the living room and hallway painted in three weeks.
Got it. What date do you need the work finished by?
The 28th.
Thanks. Should we include ceilings and trim?
Walls and trim, no ceilings.
I’ve noted the 28th for our team. Here’s the link to book the earliest estimate time.
Wednesday morning, please.
Priya Raman
Mon, 12:25 PM
- priya.raman@example.com
- Phone
- (612) 555-0108
- Page
- larkinpainting.com/cabinet-painting-cost
- Summary
- Kitchen cabinets, about 30 doors and drawers, wood in good shape. Asked for a price first, so Jade explained what affects it and sent the booking link.
Tags
Jade
Hi, I’m Jade. Ask me anything about your painting project.
How much to paint my kitchen cabinets?
It depends on the number of doors and drawers, the prep work and the finish. How many are there, and what shape is the wood in?
About 30. They’re in good shape.
Thanks. We price cabinets after seeing them. Here’s the link to book a free estimate, Thursday at 1:00 PM is open.
Thursday works.
Raymond Pruitt
Sun, 7:05 PM
- raymond.pruitt@example.com
- Phone
- (612) 555-0154
- Page
- larkinpainting.com/contact
- Summary
- Fence and deck stain. Asked for a person, so Dana in the front office was texted with the address and the job.
Tags
Jade
Hi, I’m Jade. Ask me anything about your painting project.
Is this a real person?
I’m Jade, Larkin Painting’s automated assistant. I can answer questions and send a booking link, or I can get someone from the office to call you. Which would you like?
A person please. I need my deck and fence done.
Done. Dana from our office is being texted now, with your address and the job, so you won’t have to repeat it.
Sample data for a fictional painting company, with invented homeowners.
What you can decide with it
Who to staff, and when
46% of chats arrive after 6 PM. Open evening estimate slots and keep someone on the phone.
What to advertise
Cabinet jobs are 18% of chats. Put ad budget behind the jobs homeowners ask about most.
What to put on your pricing page
34 homeowners asked what it costs to paint a house. Explain what affects the price so they stop guessing.
Which pages to build next
/exterior-house-painting brought 14 leads. Write more pages like it for the services you want.
What slow follow-up costs you.
Two quick numbers. We do the math.
Website chats, forms and calls from homeowners
Use your own average
Revenue you lose every month
$8,100
About 1.8 jobs lost
Over a year: $97,200
Example math: 30% of inquiries get a slow reply or none, and 10% of those would have booked. A planning tool, not a promise. Revenue is not profit.
Flat monthly price. Cancel anytime.
Sample pricing, based on qualified leads captured each month, not conversations. A lead is a visitor who shares their contact info. No setup charge.
Solo
$99a month
For 1 to 3 painters
- Website chat
- Unlimited conversations
- Up to 30 leads a month
- Estimate booking
- Lead alerts by text and email
Crew
$150a month
For 4 to 20 painters
- Everything in Solo
- Up to 100 leads a month
- Booking on each estimator’s calendar
- CRM sync and instant lead handoff
- Reports from chat to booked estimate
- Google Analytics 4 and Zapier connections
Fleet
Custom
For 20 painters and up
- Everything in Crew
- Multiple locations
- Custom reports
- Dedicated customer success manager
- White glove onboarding
Questions and answers
Will it give homeowners ballpark prices?
Only price ranges you add to your dashboard instructions. Otherwise it explains what affects the price and sends the link to book the estimate.
Can it tell inside jobs from outside jobs and cabinets?
Yes. Each one has its own questions, so you show up prepared.
What if someone wants just one door painted?
You set your smallest job size in your dashboard instructions. Small or out-of-area jobs get a friendly reply and no booking link.
What about lead paint or safety questions?
It only uses wording you approve. Anything else gets passed to you. It does not give health advice.
Can it answer color and finish questions?
It can use wording you approve, such as finishes for busy rooms, why prep matters, and that final color choices happen at the estimate. It does not pretend to be a designer.
I’m on job sites all day. Do I need to watch the chat?
No. It handles the conversation and sends you each lead by text and email, with a short summary.
Does it answer our phones or customer texts?
No. It only works as a chatbot on your website. Your phone stays the same.
Will this replace my office staff or my crew lead?
No. It handles website questions and helps people book estimates so you can focus on the job in front of you. It’s extra coverage on your site, not a replacement for your team.
Does it help with my Local Services Ads?
Local Services Ads calls and messages go through Google, not your website, so Jade doesn’t answer those. She helps with everyone who lands on your website: from Google Ads, search, your Google Business Profile, or people who look you up after seeing an ad, a truck or a yard sign. That’s the part of your marketing budget she works on.
How long does setup take?
About 5 minutes to go live. You add your details in the dashboard, add your booking link, and paste one short script on your site. It works on WordPress, Wix, Squarespace, Webflow, custom sites and more.
Can I see which ads and searches bring in leads?
Yes. With our GA4 integration, you can see how visitors from your paid ads and from search turn into chats and leads. With our Zapier integration, each lead’s details can go to the other tools you use for follow-up emails, spreadsheets or team alerts, and help you decide where to spend.

See how it would help your customers.
We’ll show you the chatbot on your own website and how Jade handles real situations, then go over pricing.